Traveling offers a fantastic chance to relax, meet new people, explore different cultures, and recharge before returning to your daily routine. Plus, it’s a great opportunity to create engaging content for your Instagram profile! Capture your adventures through the lens, share them with your audience, and watch as the likes and comments pour in.
This blog highlights some of the most engaging content ideas for your travel profile on Instagram and secrets on how to leverage these ideas to attract new followers.
Instagram Travel Story Ideas for Influencers, Bloggers, and Brands
If you are a blogger, an influencer, or a marketing agent of a brand, the following travel Instagram story ideas will inspire you to create engaging content that will expand your reach and increase visibility.
Road Trip Instagram Story Ideas
Traveling by car is a great way to highlight the beauty of nature around you and capture memorable moments in locations that few people know about. Record your emotions, the driving, and the views from your window.
#1 Sunset Moments
One of the most popular road trip story ideas includes sunset moments. There is nothing more romantic and captivating than sharing stunning sunset views during your road trips. You can share a series of stories showcasing the vibrant colors and breathtaking scenery.
#2 Road Trip Vlog
Additionally, you can record yourself driving, tanking the car, or purchasing snacks. Each story can be accompanied by a poll or question to ask your audience about favorite snacks, sunset locations, and more. Your engagement rates will see an improvement.
Plane Trip Instagram Story Ideas
Everybody loves traveling by plane, but not many people enjoy getting ready and going through security checks. You, on the other turn, can show different hacks and tips on how to enhance your experience during your journey.
#3 Plane Ride
When thinking about plane trips, you instantly think about taking videos from the plane, capturing magnificent scenery from the bird’s eye. There are also a few ways to engage your audience by making them guess where you are heading or what country is next on your list.
#4 Airport Departure
If we teleport a few hours before boarding, the process of getting on the plane is no less interesting.
Document your airport experience, from checking in to boarding your flight. Share tips on what to pack or how to navigate the airport efficiently. This behind-the-scenes content usually helps followers feel connected to your journey. Additionally, you will be sharing valuable tips for people who aren’t used to traveling by air.
Train Trip Instagram Story Ideas
Train trips always seem mysterious and romantic because a person is often left with their own thoughts and feelings for many hours. You can take advantage of this free time and record yourself, your emotions during the trip, and your preparations for the trip.
#5 Scenic Views
One of the most aesthetically pleasing content you can create on the plane is capturing the landscapes you encounter during your journey. Consider using time-lapse videos or boomerangs to capture passing scenery and create a sense of wanderlust. This way, you can invite your audience to experience the trip with you.
#6 Get Ready with Me
The #GRWM trend is spreading to all niches and can often be seen when traveling by train. Hence, you can create a series of videos where you invite your audience to watch you pack your luggage, choose your outfit, and buy your snacks for the journey
Beach Instagram Story Ideas
Beach destinations are especially popular in colder, greyer periods where viewers search for positive emotions. By sharing your beach stories, you help your followers find new locations where they can visit themselves.
#7 Top Beach Locations
If you are a frequent visitor of beaches, then you have an opportunity to share your favorite beach spots, showcasing their unique features and activities.
It’s also a great idea to connect with your audience by posting polls asking your followers to choose between two beach locations or activities, encouraging engagement and starting discussions.
#8 Record Your Seaside Experience
You make your Instagram story extra special if you record exactly how you were enjoying the beach experience. You can include various activities such as diving or volleyball and showcase what you ate and drank in a beach cafe or restaurant.
Here, you could use your story to help followers pick the best swimwear, refreshment, or activity.
Hiking Instagram Story Ideas
With numerous local trails and different locations, you can make a series of stories devoted to your adventures. People love seeing new places, especially those they can visit themselves, and ask questions about your hidden sports, further increasing engagement rates.
#9 Showcase Local Nature
When going on a hike, you can record everything you see during your journey, from scenic views to what you carry in your backpack. Document your hiking adventures by sharing breathtaking views and interesting flora and fauna you encounter along the trail. But don’t forget to engage your audience by asking for their favorite hiking trails or nature spots.
You can even add a Q&A session with them to answer their most popular questions.
#10 Hiking with Pets
If you love hiking with your pets, showcase your furry companion on the trail. Share tips on pet-friendly hiking spots, what to pack for your pet, and cute moments from the adventure. Pet content is highly engaging, and your audience will love the personal connection it creates.
What to Avoid When Creating a Traveling Instagram Story?
Instagram stories are surely an effective way for influencers and bloggers to connect with their audiences. However, there are some pitfalls to be avoided that may reduce the impact of your content:
- Over-Promotion
Nobody likes to be bombarded with ads or product promotions–hence, it’s better to limit the frequency of your ads. While promoting relevant products is fine, too much of it can turn followers away. Keep the balance by offering more value than promotions.
- Lack of Authenticity
Don’t overly stage or edit your content–prioritize originality and creativity. Authenticity helps build trust and connection. That’s why focusing on real, unfiltered moments from your travels will keep things genuine.
- Ignoring Engagement
Don’t forget to interact with your audience by using polls, questions, and replying to comments. Engaging with your followers creates a sense of community and keeps them coming back.
- Poor Quality Content
Although Instagram stories are meant to be spontaneous, avoid sharing blurry, irrelevant, or poorly created content. High-quality visuals still matter to keep your audience interested. Moreover, you can always convert your stories to reels and posts. That’s why high-quality videos and photos are of great importance.
- Oversharing Personal Information
It’s best not to share too many personal details, such as your exact location or itinerary. Since you don’t know every follower personally, your private information can be used against you and compromise your safety.
- Excessive Self-Promotion
When you promote yourself way too often, you may appear self-centered. Instead, focus on providing value with travel tips, recommendations, and useful insights that your audience will appreciate.
- Ignoring Feedback
Pay attention to feedback and analytics to see what resonates with your audience. All the details about engagement and the number of likes and shares can be easily seen in the app. If certain content gets negative responses, it’s wise to adjust your future posts to align with your audience’s preferences.
- Ignoring Copyright
Always respect copyright laws by not using material without permission. Give proper credit when necessary, and be mindful of cultural sensitivities and ethical considerations during your travels.
- Neglecting Storytelling
Don’t just post random snippets of your trip. Create a cohesive narrative that tells a story. Use suspense, humor, or emotion to keep your audience engaged from start to finish. This way, you will boost engagement and appear genuine and more connected to your audience.
Final Words
Creating engaging Instagram stories for your travel adventures is more than just snippets of beautiful images—it’s about creating authentic, meaningful connections with your audience.
By avoiding common mistakes like overpromotion, poor-quality content, and ignoring feedback, you can maintain your followers’ trust and interest.
You should also prioritize storytelling and authenticity. These attributes will make our travel stories captivating and valuable. Keep these tips in mind to make your Instagram stories a powerful tool for growing your presence. And if you are looking for a way to grow your Instagram followers organically yet quickly, get in touch with Bulkoid and explore our services.
